Leni Cavazos

Loyalty marketing expert Leni Cavazos specializes in marketing strategy and experience curation. Her specialty is producing hybrid events, private retreats, niche masterclasses, educational conferences, and immersive experiences from head to toe. Leni was recruited to roll out the Marriott Bonvoy Loyalty Program across the Middle East and Africa by Marriott's global office in Dubai. The key to her business strategy is to plan for loyal customers who spend 67% more. An expert in loyalty marketing, food and beverage marketing, event curation, and 360-degree campaigns. Currently, she has a private business strategy & marketing consulting firm helping businesses that create positive change in the world. She is also the CEO of The Retreat Planner, a worldwide company offering educational programs on how to purposefully and efficiently plan wellness retreats.

Leni´s driver is to teach that branding and marketing are an overall expression of who you are, considering a company as a whole entity representing someone´s passion and dreams.